On September 2, 2026, the Faculty of Information and Communication Technology, Mahidol University (ICT Mahidol), in partnership with True LAB and True Digital Academy, hosted a special lecture entitled “Decoding Digital Transformation & Business Value.” The event was honored by the presence of Asst. Prof. Dr. Siripen Pongpaichet, Assistant Dean for Information and Systems and Chair of the Bachelor of Science Program in Digital Science and Technology (DST Thai Program), who delivered the opening remarks. The lecture featured Ms. Chawisa Chen, Curriculum Designer, Consultant, Executive Coach, and Founder of WENDAYS, as the guest speaker. She shared her knowledge and professional experience with second- and third-year students in the Bachelor of Science Program in Digital Science and Technology (DST Thai Program). The activity was held in Room IT204 at the ICT Building, Mahidol University, Salaya Campus.
The special lecture aimed to equip students with the knowledge and skills needed to keep pace with changes in the digital workplace through key concepts in digital transformation and product strategy. In addition, students had the opportunity to strengthen their strategic problem-solving skills through analytical thinking and the application of digital technologies to address business challenges. The knowledge and skills gained from the session can be applied to students’ academic studies, project development, and future professional careers. The session concluded with an interactive workshop, where students engaged in hands-on activities, exchanged perspectives, and practiced analyzing business challenges while exploring new approaches and opportunities for applying technology to create value in business contexts.



